A framework for medical tourists' satisfaction and loyalty by costumer segmentation and quality improvement

Purpose>Tourism industry is a profitable resource for countries and considered one of the main sources of income and job creation for economic development. Among the various types of tourism, medical tourism and its subsets are of great significance owing to their capabilities and competitive adv...

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Veröffentlicht in:Journal of Hospitality and Tourism Insights 2022-12, Vol.5 (5), p.1022-1033
1. Verfasser: Nakhaeinejad, Mahdi
Format: Artikel
Sprache:eng
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