Shaping Attributions of Crisis Responsibility in the Case of an Accusation: The Role of Active and Passive Voice in Crisis Response Strategies
This study examines how both the content (i.e., denial vs. apology) and the verb voice (i.e., active voice vs. passive voice) of a crisis response affect the public's perception of crisis responsibility and, subsequently, the reputation of an organization accused of wrongdoing. The results of t...
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Veröffentlicht in: | Journal of language and social psychology 2023-01, Vol.42 (1), p.3-30 |
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Hauptverfasser: | , |
Format: | Artikel |
Sprache: | eng |
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