THE MODERATOR ROLE OF TRUST IN THE RELATIONSHIP BETWEEN COOPETITION AND INCREMENTAL INNOVATION: EVIDENCE FROM TOURISM INDUSTRY

With the increasing importance of coopetition in recent days, coopetition has been adopted by companies in order to embark on the changing global market conditions. Cooperation is a variable that arises simultaneously from the concepts of “cooperation” and “competition” that has become increasingly...

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Veröffentlicht in:	Geo Journal of Tourism and Geosites 2022, Vol.44 (4), p.1292-1299
Hauptverfasser:	YAVUZ, Fatma, ÇEMBERCI, Murat
Format:	Artikel
Sprache:	eng
Schlagworte:	Collaboration Competition Cooperation coopetition Hotels & motels incremental innovation innovation Innovations Tourism trust
Online-Zugang:	Volltext
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