Analyzing ICT-enabled agricultural advisory services in Pakistan: evidence from a marginalized region of Punjab province

In Pakistan, due to the asymmetries in farmers’ information access, many ICT-based initiatives have been taken as an alternative to conventional agricultural extension approaches. Recently telecommunication sector of Pakistan has launched farm advisory services for reaching farmers’ information need...

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Veröffentlicht in:Electronic commerce research 2022-12, Vol.22 (4), p.1107-1129
Hauptverfasser: Khan, Nasir Abbas, Gao, Qijie, Ali, Shoukat, Shahbaz, Babar, Khan, Palwasha, Abid, Muhammad
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Sprache:eng
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