Dynamic Pricing in the Presence of Social Learning and Strategic Consumers

When a product of uncertain quality is first introduced, consumers may choose to strategically delay their purchasing decisions in anticipation of the product reviews of their peers. This paper investigates how the presence of social learning affects the strategic interaction between a dynamic-prici...

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Veröffentlicht in:Management science 2017-04, Vol.63 (4), p.919-939
Hauptverfasser: Papanastasiou, Yiangos, Savva, Nicos
Format: Artikel
Sprache:eng
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