The wow effect and behavioral intentions of tourists to astrotourism experiences: Mediating effects of satisfaction
The purpose of this study is to ascertain the effect of awe on tourist behavioral intentions for astrotourism destinations. Awe is theorized as a multi‐dimensional concept with both cognitive and affective elements. A behavioral model depicting the relationships among awe, tourist satisfaction and b...
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| Veröffentlicht in: | The international journal of tourism research 2022-05, Vol.24 (3), p.362-375 |
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| container_title | The international journal of tourism research |
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| creator | Rodrigues, Áurea Loureiro, Sandra Maria Correia Prayag, Girish |
| description | The purpose of this study is to ascertain the effect of awe on tourist behavioral intentions for astrotourism destinations. Awe is theorized as a multi‐dimensional concept with both cognitive and affective elements. A behavioral model depicting the relationships among awe, tourist satisfaction and behavioral intentions is proposed and examined among 304 tourists to the Dark Sky Party Alqueva in Portugal. Using partial‐least squares structural equation modeling (PLS‐SEM), the results indicate that awe directly affects tourist satisfaction and indirectly affects behavioral intentions when mediated by tourist satisfaction. Theoretical and managerial implications are presented. |
| doi_str_mv | 10.1002/jtr.2507 |
| format | Article |
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Awe is theorized as a multi‐dimensional concept with both cognitive and affective elements. A behavioral model depicting the relationships among awe, tourist satisfaction and behavioral intentions is proposed and examined among 304 tourists to the Dark Sky Party Alqueva in Portugal. Using partial‐least squares structural equation modeling (PLS‐SEM), the results indicate that awe directly affects tourist satisfaction and indirectly affects behavioral intentions when mediated by tourist satisfaction. 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| ispartof | The international journal of tourism research, 2022-05, Vol.24 (3), p.362-375 |
| issn | 1099-2340 1522-1970 |
| language | eng |
| recordid | cdi_proquest_journals_2665374439 |
| source | Wiley Online Library Journals Frontfile Complete; Business Source Complete |
| subjects | astrotourism experience awe behavioral intentions PLS‐SEM satisfaction |
| title | The wow effect and behavioral intentions of tourists to astrotourism experiences: Mediating effects of satisfaction |
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