The COVID-19 Lockdown Effect on the Intention to Purchase Sustainable Brands

After the World Health Organization (WHO) declared the COVID-19 pandemic on 11 March 2020, almost all European countries entered a lockdown. This context caused sudden changes at multiple levels, affecting the way people were working, buying, studying and even the way they were interacting. Moreover...

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Veröffentlicht in:	Sustainability 2021-01, Vol.13 (6), p.3241
Hauptverfasser:	Alexa, Lidia, Apetrei, Andreea, Sapena, Juan
Format:	Artikel
Sprache:	eng
Schlagworte:	Attitudes Buying COVID-19 Green products Norms Pandemics Polls & surveys Purchasing Shelter in place Structural equation modeling Sustainability Young adults
Online-Zugang:	Volltext
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