Minimum Payments Alter Debt Repayment Strategies Across Multiple Cards

U.S. households currently hold $770 billion in credit card debt, often managing repayments across multiple accounts. The authors investigate how minimum payment requirements (i.e., the requirement to allocate at least some money to each account with a balance) alter consumers’ allocation strategies...

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Veröffentlicht in:Journal of marketing 2022-03, Vol.86 (2), p.48-65
Hauptverfasser: Hirshman, Samuel D., Sussman, Abigail B.
Format: Artikel
Sprache:eng
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