Traveler centric airline offer design and optimization
In the airline industry’s very competitive landscape, being traveler-centric and offering an adapted set of products and services for different customer segments is crucial for airlines to resist and keep growing. By correctly designing and pricing product offers, airlines will reinforce their trave...
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Veröffentlicht in: | Journal of revenue and pricing management 2021-12, Vol.20 (6), p.634-645 |
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Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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