On the Sustainability of Technology Licensing Under Asymmetric Information Game

Past research indicates that a licensor tends to adopt the fixed fee, in order to obtain higher profit rather than secure royalty when he participates in zero production in the market. This study instead finds that the patentee’s optimum strategy may vary. In addition to the fixed-fee strategy, roya...

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Veröffentlicht in:Sustainability 2019-12, Vol.11 (24), p.6959
Hauptverfasser: Tsai, Chien-Shu, Tsai, Ting-Chung, Ko, Po-Sheng, Lee, Chien-Hui, Lee, Jen-Yao, Wang, Yu-Lin
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container_issue 24
container_start_page 6959
container_title Sustainability
container_volume 11
creator Tsai, Chien-Shu
Tsai, Ting-Chung
Ko, Po-Sheng
Lee, Chien-Hui
Lee, Jen-Yao
Wang, Yu-Lin
description Past research indicates that a licensor tends to adopt the fixed fee, in order to obtain higher profit rather than secure royalty when he participates in zero production in the market. This study instead finds that the patentee’s optimum strategy may vary. In addition to the fixed-fee strategy, royalty or mixed licensing, or fixed fee plus royalty may be potential choices for the patentee as well which is depend on the market scale, incidence of market scale, and magnitude of cost-saving. The patentee may choose to only authorize a type of high market size based on self-interested motives. The technology licensing market is not sustainable.
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source MDPI - Multidisciplinary Digital Publishing Institute; Elektronische Zeitschriftenbibliothek - Frei zugängliche E-Journals
subjects Competition
Cost control
Innovations
Licenses
Licensing
Licensing (technology)
Literature reviews
Pricing policies
R&D
Research & development
Royalties
Strategy
Sustainability
Tariffs
title On the Sustainability of Technology Licensing Under Asymmetric Information Game
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