Effects of Multi-Aspect Online Reviews with Unobserved Confounders: Estimation and Implication

Online review systems are the primary means through which many businesses seek to build the brand and spread their messages. Prior research studying the effects of online reviews has been mainly focused on a single numerical cause, e.g., ratings or sentiment scores. We argue that such notions of cau...

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Veröffentlicht in:arXiv.org 2022-04
Hauptverfasser: Cheng, Lu, Guo, Ruocheng, Candan, Kasim Selcuk, Liu, Huan
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Sprache:eng
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