Storming the beachhead: An examination of developed and emerging market multinational strategic location decisions in the u.s

Entering a foreign market is challenging given the fierce competition posed by local incumbents. The literature suggests that when entering a foreign market, it is advantageous to locate where there are agglomeration benefits. Given the dynamic nature of regional development, foreign firms have mult...

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Veröffentlicht in:Journal of risk and financial management 2021-07, Vol.14 (7), p.1-15
Hauptverfasser: Dunlap, Denise R, Santos, Roberto S
Format: Artikel
Sprache:eng
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