Intergroup Communication in Online Forums: The Effect of Group Identification on Online Support Provision

Guided by the frameworks of the social identity model of deindividuation effects (SIDE) and the intergroup sensitivity effect, this experiment examined whether and how group identification manifested in user avatars, along with the supportiveness of others’ comments to a support-seeking post, may af...

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Veröffentlicht in:	Communication research 2021-08, Vol.48 (6), p.874-894
Hauptverfasser:	Li, Siyue, Zhang, Guanjin
Format:	Artikel
Sprache:	eng
Schlagworte:	Avatars Sensitivity
Online-Zugang:	Volltext
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