Does the Role of Media and Founder’s Past Success Mitigate the Problem of Information Asymmetry? Evidence from a UK Crowdfunding Platform

Crowdfunding is an innovative concept for a new start-ups seeking financial support for their distinctive and novel projects. Despite their popularity, crowdfunding platforms face several key challenges amongst which is information asymmetry between entrepreneurs and influential backers, where credi...

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Veröffentlicht in:	Sustainability 2019-01, Vol.11 (3), p.692
Hauptverfasser:	Usman, Sardar Muhammad, Bukhari, Farasat Ali Shah, Usman, Muhammad, Badulescu, Daniel, Sial, Muhammad Safdar
Format:	Artikel
Sprache:	eng
Schlagworte:	Asymmetry Credibility Crowdfunding Entrepreneurship Funding Model testing Product development Reinforcement Startups Success Sustainability
Online-Zugang:	Volltext
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