A Qualitative Study: Small Business Merchandising Strategies in Rural Minnesota

This study was motivated by a desire to develop strategic guidelines tailored to solve the unique problems small, rural retailers face in today's competitive retail environment. Because there is limited understanding of the actual experience of rural retailers' operations and experiences,...

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Veröffentlicht in:	Journal of human sciences and extension 2021-06, Vol.9 (2), p.60
Hauptverfasser:	Parr, Jacqueline, Bruin, Marilyn
Format:	Artikel
Sprache:	eng
Schlagworte:	Localism Marketing Owners Qualitative research Retail stores Retailing Small business Understanding
Online-Zugang:	Volltext
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