Online Reviews Matter: How Can Platforms Benefit from Online Reviews?

Online reviews mitigate uncertainty about product quality that is caused by information asymmetry. However, low-quality online reviews are not effective, while high-quality online reviews may raise costs. Unlike the previous studies, this paper develops a game-theoretic model to examine the feasibil...

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Veröffentlicht in:	Sustainability 2019-11, Vol.11 (22), p.6289
Hauptverfasser:	Du, Xueke, Dong, Rui, Li, Wenli, Jia, Yibo, Chen, Lirong
Format:	Artikel
Sprache:	eng
Schlagworte:	Asymmetry Electronic commerce Game theory Information systems Internet Product quality Product reviews Profits Reputations Reviews Supervision Sustainability Sustainable development
Online-Zugang:	Volltext
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