Virtual site visits for meeting and event planning: are US convention facilities ready?

PurposeThis study aims to explore virtual site visit adoption patterns of US convention facilities based on the diffusion of innovation (DOI) theory. Additionally, it offers predictive models of virtual site visit tool adoption by applying probability distributions.Design/methodology/approachThe stu...

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Veröffentlicht in:Journal of Hospitality and Tourism Insights 2021-05, Vol.4 (2), p.183-204
Hauptverfasser: Soifer, Inna, Berezina, Katerina, Ciftci, Olena, Mafusalov, Alexander
Format: Artikel
Sprache:eng
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