Does perceived risk really matter in travel behaviour?

In spite of its importance in understanding tourist behaviour, the scientific knowledge about risk perceptions about a destination has begun to expand especially after 1960s. Especially, far more research is yet needed for exploring the role of risk on potential tourists’ travel motivations, destina...

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Veröffentlicht in:Journal of vacation marketing 2020-07, Vol.26 (3), p.334-353
Hauptverfasser: Caber, Meltem, González-Rodríguez, M Rosario, Albayrak, Tahir, Simonetti, Biagio
Format: Artikel
Sprache:eng
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