Perception of food manufacturers towards adoption of halal food supply chain in Malaysia: Exploratory factor analysis

PurposeFood industry players obtain the advantages of profits growth within the halal industry whereby the market is dynamic to generate profit. Hence, this study aims to analyse the perception of food manufacturers towards the adoption of the halal food supply chain (HFSC).Design/methodology/approa...

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Veröffentlicht in:Journal of Islamic marketing 2020-05, Vol.11 (3), p.571-589
Hauptverfasser: Azmi, Fadhlur Rahim, Abdullah, Abu, Musa, Haslinda, Wan Mahmood, Wan Hasrulnizzam
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Sprache:eng
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