A cross-case analysis of barriers to sustainability in small tourism accommodation enterprises in Dare County, North Carolina

Sustainability, focusing on economic, environmental, and social dimensions, is important to many organizations, especially hospitality and tourism organizations. Yet, for several reasons these organizations may not incorporate sustainable practices. This study expands sustainability knowledge, adver...

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Veröffentlicht in:Tourism and hospitality research 2020-04, Vol.20 (2), p.144-156
Hauptverfasser: Midgett, Chelsea, Deale, Cynthia S, Crawford, Alleah, Weber, Melvin, Bendickson, Joshua
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container_end_page 156
container_issue 2
container_start_page 144
container_title Tourism and hospitality research
container_volume 20
creator Midgett, Chelsea
Deale, Cynthia S
Crawford, Alleah
Weber, Melvin
Bendickson, Joshua
description Sustainability, focusing on economic, environmental, and social dimensions, is important to many organizations, especially hospitality and tourism organizations. Yet, for several reasons these organizations may not incorporate sustainable practices. This study expands sustainability knowledge, advertising, education, and barriers. To address these topics, 20 small tourism accommodation enterprise owner/operators were interviewed. A cross-case analysis, using quantitative and qualitative data, comprised the unique methodology of the study. Findings indicated that the majority of small tourism accommodation enterprises had low levels/degrees of understanding about sustainable practices. It is also reasonable to conclude that there was a lack of incorporating sustainability in small tourism accommodation enterprises due to four barriers which included owner/operator’s knowledge, costs, a lack of awareness regarding outside forces, and availability due to location. Implications for the hospitality and tourism industry are discussed.
doi_str_mv 10.1177/1467358419831425
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source Jstor Complete Legacy; Access via SAGE
subjects Advertising
Barriers
Operators
Sustainability
Tourism
title A cross-case analysis of barriers to sustainability in small tourism accommodation enterprises in Dare County, North Carolina
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