Omnichannel, not omnishambles
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Veröffentlicht in: | The McKinsey quarterly 2016-12 |
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creator | Bianchi, Raffaella Cermak, Michal Dusek, Ondrej |
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source | EBSCOhost Business Source Complete; EZB-FREE-00999 freely available EZB journals |
subjects | Call centers Customers |
title | Omnichannel, not omnishambles |
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