Buying, Sharing and Renting Information Goods
Information goods such as books, journals, computer software, music and videos can be copied, shared, resold, or rented. When such opportunities for sharing are present, the content producer will generally sell a smaller amount at a higher price which may increase or decrease profits. I identify thr...
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Veröffentlicht in: | The Journal of industrial economics 2000-12, Vol.48 (4), p.473-488 |
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container_title | The Journal of industrial economics |
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creator | Varian, Hal R. |
description | Information goods such as books, journals, computer software, music and videos can be copied, shared, resold, or rented. When such opportunities for sharing are present, the content producer will generally sell a smaller amount at a higher price which may increase or decrease profits. I identify three circumstances where profits increase: (1) when the transactions cost of sharing is less than the marginal cost of production; (2) when content is viewed only a few times and transactions costs of sharing are low; and (3) when a sharing market provides a way to segment high-value and low-value users. |
doi_str_mv | 10.1111/1467-6451.00133 |
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issn | 0022-1821 1467-6451 |
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source | PAIS Index; Periodicals Index Online; EBSCOhost Business Source Complete; Access via Wiley Online Library; JSTOR |
subjects | Book clubs Economic theory Industrial economics Information goods Information industry Information sharing Leases Libraries Marginal costs Market prices Profits Publishing industry Studies Transaction costs |
title | Buying, Sharing and Renting Information Goods |
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