Buying, Sharing and Renting Information Goods

Information goods such as books, journals, computer software, music and videos can be copied, shared, resold, or rented. When such opportunities for sharing are present, the content producer will generally sell a smaller amount at a higher price which may increase or decrease profits. I identify thr...

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Veröffentlicht in:The Journal of industrial economics 2000-12, Vol.48 (4), p.473-488
1. Verfasser: Varian, Hal R.
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creator Varian, Hal R.
description Information goods such as books, journals, computer software, music and videos can be copied, shared, resold, or rented. When such opportunities for sharing are present, the content producer will generally sell a smaller amount at a higher price which may increase or decrease profits. I identify three circumstances where profits increase: (1) when the transactions cost of sharing is less than the marginal cost of production; (2) when content is viewed only a few times and transactions costs of sharing are low; and (3) when a sharing market provides a way to segment high-value and low-value users.
doi_str_mv 10.1111/1467-6451.00133
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source PAIS Index; Periodicals Index Online; EBSCOhost Business Source Complete; Access via Wiley Online Library; JSTOR
subjects Book clubs
Economic theory
Industrial economics
Information goods
Information industry
Information sharing
Leases
Libraries
Marginal costs
Market prices
Profits
Publishing industry
Studies
Transaction costs
title Buying, Sharing and Renting Information Goods
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