Group behavior in social media: Antecedents of initial trust formation

This study investigates the influence of antecedents of user trust amongst peers on social media platforms that they apply without sufficient cognitive judgment. Based on extensive literature review and analysis of social theories, we propose a theoretical framework for social media trust (SMT). Bas...

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Veröffentlicht in:	Computers in human behavior 2020-04, Vol.105, p.106225, Article 106225
Hauptverfasser:	Shareef, Mahmud A., Kapoor, Kawaljeet K., Mukerji, Bhasker, Dwivedi, Rohita, Dwivedi, Yogesh K.
Format:	Artikel
Sprache:	eng
Schlagworte:	Affective attitude Digital media Empirical equations Group behavior Literature reviews Multivariate statistical analysis Norms Social behavior Social media Social networks Trust Verification
Online-Zugang:	Volltext
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