Pensions and retirement savings: cluster analysis of consumer behaviour and attitudes

Purpose - The aim of this article is to obtain a better understanding of people's motivation and behaviour with respect to provision for their retirement.Design methodology approach - This study examines variation in behaviour and attitudes towards pensions and retirement saving among consumers...

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Veröffentlicht in:International journal of bank marketing 2005-01, Vol.23 (7), p.558-570
Hauptverfasser: Gough, Orla, Sozou, Peter D
Format: Artikel
Sprache:eng
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