An examination of the role of online social media in journalists’ source mix

Using telephone surveys of business/financial journalists in the United States ( n = 200), this research investigates the agenda-building role of social media content in journalists’ work. Understanding that more non-public relations content from user-generated and social network sites, like YouTube...

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Veröffentlicht in:	Public relations review 2009-09, Vol.35 (3), p.314-316
Hauptverfasser:	Lariscy, Ruthann Weaver, Avery, Elizabeth Johnson, Sweetser, Kaye D., Howes, Pauline
Format:	Artikel
Sprache:	eng
Schlagworte:	Agenda building Business Information subsidy Journalist Journalists Practitioner Public relations Social media Social networks Studies
Online-Zugang:	Volltext
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