A note on the low-quality advantage in vertical product differentiation

In this paper, we modify the analysis of Schubert (2017), who found low-quality advantage arising from vertical differentiation. Here, we relax the assumption of a sufficiently high reservation utility (so that consumers will always buy the good) to include the case in which they can refrain from bu...

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Veröffentlicht in:	Managerial and decision economics 2019-03, Vol.40 (2), p.176-179
1. Verfasser:	Niem, Le Duc
Format:	Artikel
Sprache:	eng
Schlagworte:	Advantages Consumers Differentiation Economic models Product differentiation RESEARCH ARTICLE
Online-Zugang:	Volltext
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