Dynamic Pricing and the Direct-to-Customer Model in the Automotive Industry

The Internet is changing the automotive industry as the traditional manufacturer and dealer structure faces increased threats from third party e-tailers. Dynamic pricing together with the Direct-to-Customer business model can be used by manufacturers to respond to these challenges. Indeed, by coordi...

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Veröffentlicht in:	Electronic commerce research 2005-04, Vol.5 (2), p.309-334
Hauptverfasser:	Biller, Stephan, Chan, Lap Mui Ann, Simchi-Levi, David, Swann, Julie
Format:	Artikel
Sprache:	eng
Schlagworte:	Algorithms Automobile industry Competition Electronic commerce Inventory Inventory control Mathematical models Pricing policies Production capacity Production scheduling
Online-Zugang:	Volltext
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