Towards a Drug Free America: Guilt Processing and Drug Prevention

Developing a greater understanding of how drug prevention public service announcements can help individuals make more informed socially desirable choices is the focus of this work. Specifically, the roles of guilt proneness and anticipated guilt are explored through two different studies. We demonst...

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Veröffentlicht in:	Journal of research for consumers 2009-01 (16), p.1
Hauptverfasser:	Becker-Olsen, Karen, Briones, Rowena L
Format:	Artikel
Sprache:	eng
Schlagworte:	Compliance Consumers Drug abuse Drug prevention Drug use Public service advertising Studies
Online-Zugang:	Volltext
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