Attitude Research: Between Ockham's Razor and the Fundamental Attribution Error

Attitudes are hypothetical constructs invented by researchers to explain phenomena of interest. Their appeal reflects the common preference for dispositional explanations. Construal models account for the same phenomena without assuming enduring predispositions and are better suited to accommodate a...

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Veröffentlicht in:The Journal of consumer research 2006-06, Vol.33 (1), p.19-21
1. Verfasser: Schwarz, Norbert
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container_title The Journal of consumer research
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creator Schwarz, Norbert
description Attitudes are hypothetical constructs invented by researchers to explain phenomena of interest. Their appeal reflects the common preference for dispositional explanations. Construal models account for the same phenomena without assuming enduring predispositions and are better suited to accommodate a core requirement of any adaptive system of evaluation, namely, high context sensitivity.
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source Business Source Complete; JSTOR Archive Collection A-Z Listing; Oxford University Press Journals All Titles (1996-Current)
subjects Actors
Attitudes
Cognitive models
Consumer attitudes
Fundamental attribution errors
Information relevance
Judgment
Modeling
Parsimony
Psychological attitudes
title Attitude Research: Between Ockham's Razor and the Fundamental Attribution Error
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