From Labeling Possessions to Possessing Labels: Ridicule and Socialization among Adolescents

This research explores ridicule as a mechanism through which adolescents exchange information about consumption norms and values. The author finds that adolescents use ridicule to ostracize, haze, or admonish peers who violate consumption norms. Targets and observers learn stereotypes about avoidanc...

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Veröffentlicht in:The Journal of consumer research 2006-09, Vol.33 (2), p.188-198
1. Verfasser: Wooten, David B.
Format: Artikel
Sprache:eng
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