Mastering the Exhibit Hall

Write up the results of your exhibit floor journey, including your reaction and evaluation of each vendor who is in contention. This write-up should contain the questions you were asking and the pertinent answers. Your report could include a recommendation to drop a vendor from consideration if you...

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Veröffentlicht in:DM Review 2006-07, Vol.16 (7), p.10
1. Verfasser: Adelman, Sid
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description Write up the results of your exhibit floor journey, including your reaction and evaluation of each vendor who is in contention. This write-up should contain the questions you were asking and the pertinent answers. Your report could include a recommendation to drop a vendor from consideration if you learned that they failed in one of your mandatory categories. Identify the vendors and the products that should be pursued.
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title Mastering the Exhibit Hall
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