Getting the most from revenue management

What appears to be missing from revenue management literature, at least at a detailed level, is informative discussion of the managerial and operational issues that affect the success of a revenue management programme. For example, there is widespread recognition that commitment from senior manageme...

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Veröffentlicht in:Journal of revenue and pricing management 2003-07, Vol.2 (2), p.103-115
1. Verfasser: Lieberman, Warren H
Format: Artikel
Sprache:eng
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