Sprachenwahl im Tourismus: Italienisch
Tourism is the leading economy of the 21st century also for Italy. The language could also benefit from it, which statistically performs very well in many areas (on the world stage, on the internet, in foreign language learning, etc.). Unfortunately, the country’s tourist-economic importance does no...
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Veröffentlicht in: | Sociolinguistica 2018-11, Vol.32 (1), p.57-68 |
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creator | Moraldo, Sandro M. |
description | Tourism is the leading economy of the 21st century also for Italy. The language could also benefit from it, which statistically performs very well in many areas (on the world stage, on the internet, in foreign language learning, etc.). Unfortunately, the country’s tourist-economic importance does not correlate positively with its language value. Here, the Italian state is asked to do more with investment for the ‚visibility’ of the language in the tourism sector, e.g. with the opening of foreign ENIT headquarters. |
doi_str_mv | 10.1515/soci-2018-0006 |
format | Article |
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language | eng ; ger |
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source | Sociological Abstracts; De Gruyter journals |
subjects | 21st century ENIT Foreign language learning Internet Investments Italian as a second language Italian L 2 Language acquisition Language attitudes Language choice leading economy localization Second language learning Sociolinguistics Tourism |
title | Sprachenwahl im Tourismus: Italienisch |
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