An investigation into the segmentation of Japanese traditional ‘Ryokan’ hotels using selection attributes

Characterized as involving ‘Japanese traditionalism elements’, Ryokan-style accommodation includes full food and beverage service, futons and spas (hot springs), and emphasizes local traditional food. Although these Japanese traditional hotels are famous for their excellent service, traditions, and...

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Veröffentlicht in:	Journal of vacation marketing 2018-10, Vol.24 (4), p.324-339
Hauptverfasser:	Choi, Kyuhwan, Meng, Bo, Lee, Timothy J
Format:	Artikel
Sprache:	eng
Schlagworte:	Hospitality industry Hotels & motels Market segments Studies
Online-Zugang:	Volltext
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