An exploratory study of wine business philanthropy in the USA

Purpose The purpose of this paper is to investigate philanthropic practices in the US wine industry, as prior research on charitable giving by wine industry participants is limited. Earlier studies on corporate philanthropy are inconclusive about the direction and the degree of community philanthrop...

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Veröffentlicht in:	International journal of wine business research 2018-06, Vol.30 (2), p.201-217
Hauptverfasser:	Gilinsky Jr, Armand, Forbes, Sharon Lee, Fuentes-Fernández, Rosana
Format:	Artikel
Sprache:	eng
Schlagworte:	Altruism Beneficiaries Charities Citizenship Community Economic conditions Economic development Economic growth Economics Employees Employment Local communities Marketing Medical research Philanthropy Researchers Small business Social responsibility Society Studies Taxation Tourism Volunteers Wineries & vineyards Wines
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