Understanding customer satisfaction in the UK quick service restaurant industry: The influence of the tangible attributes of perceived service quality

PurposeThe purpose of this paper is to examine the impact of the five dimensions of service quality on customer satisfaction in the UK fast food market and to indicate which factors among the five dimensions have a main role in driving overall customer satisfaction.Design/methodology/approachPrimary...

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Veröffentlicht in:	British food journal (1966) 2018-07, Vol.120 (6), p.1207-1222
Hauptverfasser:	Nguyen, Quang, Nisar, Tahir M., Knox, Dan, Prabhakar, Guru Prakash
Format:	Artikel
Sprache:	eng
Schlagworte:	Consumers Corporate image Correlation analysis Customer satisfaction Customer services Empathy Fast food Fast food industry Food industry Food processing industry Food service Home delivery services Perceptions Quality of service Regression analysis Reliability analysis Restaurants Studies Supermarkets
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