A Critical Comparison of Selected Implicit Measurement Methods

Indirect, implicit measurement methods facilitate access to individual unconscious mental processes. In recent years, these methods have become more popular and are now broadly used in personality and social psychology. Approximately 20 implicit measurement methods have been developed, and new ones...

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Veröffentlicht in:	Journal of neuroscience, psychology, and economics psychology, and economics, 2018-12, Vol.11 (4), p.249-266
Hauptverfasser:	Znanewitz, Judith, Braun, Lisa, Hensel, David, Altobelli, Claudia Fantapié, Hattke, Fabian
Format:	Artikel
Sprache:	eng
Schlagworte:	Approach Avoidance Attitude Measures Attribution Implicit Measures Marketing Priming Social Cognition
Online-Zugang:	Volltext
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