Profitability stabilizing global climate

An editorial presents ten prevalent myths about avoiding climatic change. In nearly all circumstances, saving fuel currently costs less than burning it, so the carbon (and other) emissions avoided by substituting efficient use for fuel are now achievable not at a cost but a profit, and being profita...

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Veröffentlicht in:Climatic change 1992-10, Vol.22 (2), p.89
Hauptverfasser: Lovins, Amory B, Lovins, L Hunter
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container_title Climatic change
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creator Lovins, Amory B
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description An editorial presents ten prevalent myths about avoiding climatic change. In nearly all circumstances, saving fuel currently costs less than burning it, so the carbon (and other) emissions avoided by substituting efficient use for fuel are now achievable not at a cost but a profit, and being profitable, can be done largely in the marketplace.
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subjects Climate
Climate change
Cost control
Editorials
Fuels
Global climate
Profit
title Profitability stabilizing global climate
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