How to Drive Your Competition Crazy: Creating Disruption for Fun and Profit

How to Drive Your Competition Crazy: Creating Disruption for Fun and Profit, by Guy Kawasaki and Michele Moreno, is reviewed.

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Veröffentlicht in:The Journal of product innovation management 1996, Vol.13 (6), p.568
1. Verfasser: Flaschner, Alan B
Format: Review
Sprache:eng
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description How to Drive Your Competition Crazy: Creating Disruption for Fun and Profit, by Guy Kawasaki and Michele Moreno, is reviewed.
format Review
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subjects Competitive advantage
Market strategy
title How to Drive Your Competition Crazy: Creating Disruption for Fun and Profit
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