Communicating with stakeholders During a Crisis: Evaluating Message Strategies

This study explores message strategies that are used by organizations during crises that involve technical details. Using the literature, the authors develop an integrative coding scheme that builds on Coombs' crisis-message-strategy typology. In addition, the authors develop a parallel set of...

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Bibliographische Detailangaben

Veröffentlicht in:	The Journal of business communication (1973) 2005-10, Vol.42 (4), p.390-419
Hauptverfasser:	Stephens, Keri K., Malone, Patty Callish, Bailey, Christine M.
Format:	Artikel
Sprache:	eng
Schlagworte:	Content analysis Management of crises Public relations Stakeholders Studies Technical communication
Online-Zugang:	Volltext
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