Citations, mandates, and money: Author motivations to publish in chemistry hybrid open access journals

Hybrid open access refers to articles freely accessible via the Internet but which originate from an academic journal that provides most of its content via subscription. The effect of hybrid open access on citation counts and author behavior in the field of chemistry is something that has not been widely studied. We compared 814 open access articles and 27,621 subscription access articles published from 2006 through 2011 in American Chemical Society journals. As expected, the 2 comparison groups are not equal in all respects. Cumulative citation data were analyzed from years 2–5 following an article's publication date. A citation advantage for open access articles was correlated with the journal impact factor (IF) in low and medium IF journals, but not in high IF journals. Open access articles have a 24% higher mean citation rate than their subscription counterparts in low IF journals (confidence limits 8–42%, p = .0022) and similarly, a 26% higher mean citation rate in medium IF journals (confidence limits 14–40%, p < .001). Open access articles in high IF journals had no significant difference compared to subscription access articles (13% lower mean citation rate, confidence limits −27–3%, p = .10). These results are correlative, not causative, and may not be completely due to an open access effect. Authors of the open access articles were also surveyed to determine why they chose a hybrid open access option, paid the required article processing charge, and whether they believed it was money well spent. Authors primarily chose open access because of funding mandates; however, most considered the money well spent because open access increases information access to the scientific community and the general public, and potentially increases citations to their scholarship.