Social Activism and Practice Diffusion: How Activist Tactics Affect Non-targeted Organizations

This paper examines how social activist tactics affect the diffusion of socialresponsibility practices. Studying collegiate adoptions of a controversial supplier-sanction practice championed by anti-sweatshop activists, we compare how non-targeted organizations are influenced by different types of p...

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Veröffentlicht in:Administrative science quarterly 2015-06, Vol.60 (2), p.300-332
Hauptverfasser: Briscoe, Forrest, Gupta, Abhinav, Anner, Mark S.
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Sprache:eng
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