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To increase the effectiveness of communication research in terms of theoretical and practical yield, I propose a three-pronged approach: 1) Reduce the temptation to make less ethical decisions by changing publication policies; 2) Increase the power of the statistical tests, also by maximizing effect...

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Veröffentlicht in:Tijdschrift voor taalbeheersing (Assen) 2016-09, Vol.38 (2), p.157-161
1. Verfasser: Hoeks, John
Format: Artikel
Sprache:dut
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Zusammenfassung:To increase the effectiveness of communication research in terms of theoretical and practical yield, I propose a three-pronged approach: 1) Reduce the temptation to make less ethical decisions by changing publication policies; 2) Increase the power of the statistical tests, also by maximizing effect size; 3) Focus the research effort on the domain of sustainability.
ISSN:1573-9775
2352-1236
DOI:10.5117/TVT2016.2.HOES