ANALYSIS COMPONENTS OF THE DIGITAL CONSUMER BEHAVIOR IN ROMANIA

This article is investigating the Romanian consumer behavior in the context of the evolution of the online shopping. Given that online stores are a profitable business model in the area of electronic commerce and because the relationship between consumer digital Romania and its decision to purchase...

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Veröffentlicht in:	Amfiteatru economic 2016-08, Vol.18 (43), p.654
Hauptverfasser:	Onete, Cristian Bogdan, Teodorescu, Ioana, Vasile, Viorel
Format:	Artikel
Sprache:	eng
Schlagworte:	Consumer behavior Consumers Electronic commerce Internet access Online gambling Questionnaires Shopping Social networks Studies User behavior Virtual communities
Online-Zugang:	Volltext
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