On Consumer, Evocation and Cider Spirit
In the judgment delivered on 21st January 2016 in Case C-75/15, the Court of Justice of the European Union clarifies the notion of "evocation" within the EU legislation on geographical indications for wine and spirits. In this regard, the Court reads the criterion enshrined in the judgment...
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Veröffentlicht in: | European food and feed law review 2016-04, Vol.11 (2), p.140-144 |
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description | In the judgment delivered on 21st January 2016 in Case C-75/15, the Court of Justice of the European Union clarifies the notion of "evocation" within the EU legislation on geographical indications for wine and spirits. In this regard, the Court reads the criterion enshrined in the judgment Gorgonzola, focusing on the effect of association of ideas made by the consumer between the protected geographical indication and the product name at issue. Moreover, the Court rules on unprecedented aspects of its interpretation of "average consumer" which is used as a reference in the analysis of the existence of an evocation. In particular, it states that the concept of "average consumer" covers European consumers and not merely consumers of the Member State in which the product is manufactured. |
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source | HeinOnline Law Journal Library; JSTOR Archive Collection A-Z Listing |
subjects | Alcohol Case law Case Report Ciders Consumer protection Consumers Court decisions European Union Evocation Geography Legislation Liquor industry Names Phonetics Reputations Statutory interpretation Sumer Trade names |
title | On Consumer, Evocation and Cider Spirit |
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