Medium and Message: Globalization and innovation in the production field of Indian fashion

How do unconventional innovations become accepted in creative industries? To uncover the process by which conventions changed in the field of Indian fashion, we analysed the content of all 586 articles on fashion published in India’s leading fashion magazine during a 20-year period. The results of t...

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Veröffentlicht in:	Organization studies 2016-06, Vol.37 (6), p.845-865
Hauptverfasser:	Khaire, Mukti, Hall, Erika V.
Format:	Artikel
Sprache:	eng
Schlagworte:	Conventions Creative industries Creativity Fashion Globalization Innovations Studies
Online-Zugang:	Volltext
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