Weather, timing, and promotions in Minor League Baseball: an examination of attendance in the International League

Understanding the different factors that impact attendance at sporting events is a timely and relevant topic for researchers and practitioners alike. The present study examines the effects of different types of promotions, weather, and selected temporal elements on attendance in Minor League Basebal...

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Veröffentlicht in:	Journal of applied sport management 2015-06, Vol.7 (2), p.1
Hauptverfasser:	Howell, Steven M, Klenosky, David B, McEvoy, Chad D
Format:	Artikel
Sprache:	eng
Schlagworte:	Analysis Attendance Data analysis Kinesiology Minor league baseball Professional baseball Rain Regression analysis Sales promotions Sports management Sports marketing Variables Weather
Online-Zugang:	Volltext
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