Efficiencies Brewed: Pricing and Consolidation in the U.S. Beer Industry

Merger efficiencies provide the primary justification for why mergers of competitors may benefit consumers. Surprisingly, there is little evidence that efficiencies can offset incentives to raise prices following mergers. We estimate the effects of increased concentration and efficiencies on pricing...

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Veröffentlicht in:NBER Working Paper Series 2013-08, p.19353
Hauptverfasser: Weinberg, Matthew, Ashenfelter, Orley C, Hosken, Daniel
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creator Weinberg, Matthew
Ashenfelter, Orley C
Hosken, Daniel
description Merger efficiencies provide the primary justification for why mergers of competitors may benefit consumers. Surprisingly, there is little evidence that efficiencies can offset incentives to raise prices following mergers. We estimate the effects of increased concentration and efficiencies on pricing by using panel scanner data and geographic variation in how the merger of Miller and Coors breweries was expected to increase concentration and reduce costs. All else equal, the average predicted increase in concentration lead to price increases of two percent, but at the mean this was offset by a nearly equal and opposite efficiency effect.
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source National Bureau of Economic Research Publications; Alma/SFX Local Collection
subjects Acquisitions & mergers
Antitrust
Beer
Breweries
Competition
Cost control
Distribution costs
Economic theory
Industrial Organization
Law and Economics
Prices
Trends
title Efficiencies Brewed: Pricing and Consolidation in the U.S. Beer Industry
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