Widening the Perspective on Industrial Innovation: A Service-Dominant-Logic Approach
The servitization of industry has progressed from services as add-ons to services as solutions. Today, industrial innovation needs an even broader perspective that moves towards service-dominant logic. This logic emphasizes value co-creation in actor-to-actor networks and requires new organizational...
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Veröffentlicht in: | Technology innovation management review 2014-05, Vol.4 (5), p.31-39 |
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Format: | Artikel |
Sprache: | eng |
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