Competitive Intelligence: Insights from Executives: People who gather competitive intelligence should be less concerned with data and more with the strategy that data reflects

Competitive Intelligence: Insights from Executives: People who gather competitive intelligence should be less concerned with data and more with the strategy that data reflects

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Veröffentlicht in:Business horizons 1991-01, Vol.34 (1), p.43
Hauptverfasser: Gelb, Betsy D, Saxton, Mary Jane, Zinkhan, George M, Albers, Nancy D
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container_issue 1
container_start_page 43
container_title Business horizons
container_volume 34
creator Gelb, Betsy D
Saxton, Mary Jane
Zinkhan, George M
Albers, Nancy D
description
format Article
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source Elsevier ScienceDirect Journals Complete; Periodicals Index Online; EBSCOhost Business Source Complete
title Competitive Intelligence: Insights from Executives: People who gather competitive intelligence should be less concerned with data and more with the strategy that data reflects
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